Thursday, October 4, 2012

Build your business from within

4 Quick Hits for Member Retention for martial arts schools

   In today’s tough economy, your customers do not want to be torn. Everyone wants to have your cake and eat it too. Everyone has work, shopping, the gym, kids activities, and so on. What if you can save them money and make their lives easier by offering fitness classes, yoga classes, or self defense classes.
   Before you add a class, ask yourself a few questions. Is this going simplify their live by; creating fewer places to go (save them a trip to the gym), save them money (less than a gym membership), provide a needed service(self defense or bully)

Family integration
-         family days
-         workshops
Non martial arts social events
-         back to school parties
-         birthday parties
Program variation
-         fitness classes
-         self defense classes
Social Networking
-         monthly emails
-         calls

Plan it and build it! Schools are communities! Schools are families!

It’s Go Time!